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  • Linked In: It is not how big it is but how you use it!
    A fascinating debate recently took place on the pages of Anthill, the summary of which can be described as follows: Should you aim to get as many connections as possible? Is Linked In suitable for B2C Marketing or only B2B? You can find the article and readers responses here: Doesn’t the question of how…
  • Linked In: The Rules Of Engagement for Successfully Building Your Professional Network.
    Success on Linked In and in fact in all Social Media channels relies on the principle of leveraging and building your reputation with your existing professional (and personal) connections as well as building new connections that will also hold you in high regard…