Visual Creative Theme

Visusal Creative Theme (only)



Visual Interpretation of the Creative Theme.

Generally applicable when developing new brand direction or campaign.

Key Deliverables

  1. How the brand communicates across media and how it does not communicate:
    • Brand Image Selection Concepts
    • Graphic Element (logo) Application Concepts
    • Web Banner / Ad Concepts
    • Web Style Guide Concepts
    • Print Ad Concept & Layout Concepts
    • Brochure Concept & Layout Concepts
  2. 1 Author’s Correction